October 13, 2023

Pictureworks Appoints Sharon Tse as Group Chief Executive Officer

Sharon Tse, Group Chief Executive Officer, Pictureworks

SINGAPORE, October 13, 2023 – Pictureworks, a leader in digital imaging solutions for theme parks, attractions, and the tourism industry, is pleased to announce the appointment of Sharon Tse as its new Group Chief Executive Officer (CEO), effective from 1 March 2023. Sharon's professional journey is marked by a distinguished career, during which she has held CEO and pivotal leadership roles at accelerated growth organizations in Asia such as Colorverse, WeTix, to name a few. She has consistently demonstrated her exceptional leadership acumen and her tenure has been characterized by visionary decision-making, driving innovation, and delivering outstanding results.

Prior to Pictureworks, as CEO of Colorverse, Sharon's leadership left an indelible mark on the company's trajectory, where she steered the organization towards pioneering marketing solutions harnessing the power of Web3.0 and blockchain technology. Similarly, at WeTix, her strategic direction and dynamic leadership were instrumental in establishing the company as a notable player in the ticketing industry in just a couple of years. Since joining Pictureworks, she has orchesterated reorganizational efforts aimed at enhancing the company's ability to address the ever-changing requirements of its clients and partners. In response to the recent global tourism rebound, Sharon has also implemented a comprehensive strategy that has yielded significant improvements in both revenue and margins within just six months.

"I am excited to take on the role of CEO at Pictureworks. This is a remarkable technology-first organization with a rich history of delivering exceptional value to our clients and stakeholders," said Sharon. "I look forward to leading this incredible team, and continue to push the boundaries of what's possible by utilizing inventive technology to create innovative imaging solutions for everyone."

Leveraging on her deep knowledge of regulatory, cultural, and competitive landscapes to forge strategic partnerships, Sharon's appointment comes at an opportunistic juncture as she will be spearheading Pictureworks' expansion into regional markets in its next phase of growth and innovation.

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